Photographer & director - advertising, lifestyle & fashion
I work as a photographer and director in
Stockholm & Cape Town.
The main part of my work is for big commercial campaigns, image banks or similar high end-work where quality is key. I love to shoot on location and have a well developted ability to evoke and capture authentic expressions, emotions and situations. The natural light is my best friend.
The world seen through my lens
113 42 Stockholm
Studio Cape Town
247 Bree Street
The Edge, unit 502
I´ve been a freelance photographer & director for almost 14 years. My passions are to capture the real moments, being on location and to make shoots look stunning no matter what the circumstances are. I love the natural light and use it as much as I can, but do not dare to add the flash to make things edgy at the right moments.
My way of working is built on a lot of trust, and I love to feel involved in the whole process of a project, from start to end. I like to work close with the CD/AD on set, move on forward fast and not get stuck in unnecessary details. For me this always gives the best autentic results and pictures that tells a story.
On my client list you´ll find companies such as Nike, 3, VISA, Adidas, iZettle, Björn Borg, iDeal of Sweden and Tele 2.
My goal has always been to make shoots more personal, fun and a bit of an experience for everyone involved. If you share this passion with me please get in touch!